| Ad Type | Dimensions (pixels) | File Size | Media Type |
| Block | 300x250 | 40kb | jpg, gif, swf, Rich Media tags |
| Expanding Block | 300x250 >>> Expands to the left to 560x250 | 50kb w/8 second expansion time plus close button | Rich Media tags |
| Leaderboard | 728x90 | 40kb | jpg, gif, swf, Rich Media tags |
| Expanding Leaderboard | 728x90 >>> Expands downward to 728x360 | 50kb w/8 second expansion time plus close button | Rich Media tags |
| Tower | 160x600 | 40kb | jpg, gif, swf, Rich Media tags |
| Expanding Tower | 160x600 >>> Expands to the right to 480x600 | 50kb w/8 second expansion time plus close button | Rich Media tags |
| Tandem/Sync ads - Home Page | Combination of any 160x600, 300x250, 728x90 | 50kb per ad | Rich Media tags |
| Tandem/Sync ads - Tabbed Pages | Combination of 300x250, 728x90 | 50kb per ad | Rich Media tags |
| Wallpaper ads | Example (click here) | 40kb | jpg, png, gif |
| Slider ads | Example (click here) | 40kb | jpg, png, gif, HTML |
| Video | Dimensions | File Size / Time | Media Type |
| Pre-roll Video ad | In-page Flash Player | 15 seconds | FLV, WMV |
| Mobile | Dimensions (pixels) | File Size / Time | Media Type |
| Banner ad | 320x48 | < 5kb | gif - 16 colors |
| Technical Specs for Flash (SWF) files |
|
ClickTAG needs to be embedded as below: __________________________________________________________________________________________________________ ********* For Expanding Ads use a z-index setting of "9999" ********* |
| Daily Newsletter Ads | Dimensions | File Size | Media Type |
|
Block Ad or |
300x250 |
40kb |
jpg or gif |
| E-Blast (E-Mail Marketing) |
| Basic Recommendations: • Keep width to 600 pixels wide if possible • Keep height / length to less than 1200 pixels if possible • Use common fonts like Arial, Helvetica or Times • Save images at 72 ppi and as actual size - use only jpg or gif • Repeating background images might not appear in all e-mail browsers/readers • Create the e-mail in the HTML 4.0 version • Keep it simple, e-mail will appear differently in various e-mail browsers/readers |
Contact Jeff Jackson for ad pricing and scheduling, [email protected], 816/632-6938
For more information on Web and Digital Ad Specs contact Jim Heffron at [email protected]