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3 tips for leading a farm through change

Finance First: Use change as a catalyst to grow with your employees and enhance your operation.

Darren Frye, CEO

December 26, 2023

3 Min Read
growth mindset
solar22/Getty Images

Leading your farm operation in the current ag environment can feel like everything is constantly changing. Whether you’re looking at the weather, markets, global picture, regulatory environment on the outside of your operation – or factors on the inside like employees, landlord relationships, family relationships, and more – there’s always something evolving when you’re running a dynamic, complex operation.

In the middle of all the change going on, you as the leader have a vision for the future and goals for your operation. So how can you continue furthering those goals and plans when there’s so much change happening around and in your operation?

It’s in the mindset

The biggest key is your mindset and approach toward change as you lead your operation. Preparing and knowing how you’ll generally approach change in your operation is most helpful – because the fact is it’s not if change will come to your farm, it’s when.

So how can you cultivate a mindset that will help you guide your farm through change? Here are a couple ideas and questions to help you think through and put together a “change mindset” to help you respond to change.

  1. Change happens – you might as well use it. Regardless of the business or industry you work in, change is going to happen. The question that top farms are asking is: How can we turn change into an opportunity – and maybe even an advantage – for our farm? Finding the opportunity within a change situation can certainly feel easier in some scenarios than others. It’s human nature to recognize the potential threats or challenges first. Take the time to flip your mindset over to view the possibilities on the other side. When you’re facing what looks like a potentially major shift or change for your farm, start by listing any potential positive or beneficial outcomes of the change.

  2. Work to anticipate change. It would be impossible and improbable to anticipate every change that’s going to potentially impact your farm. But it’s to your advantage as a farm leader to consider the biggest things that may come to bring change to your operation. Thinking ahead through potential scenarios – and how you might choose to respond to them – can help you when something happens. Even if it’s not exactly the situation you anticipated, the process of thinking it through carefully can be a great help. It can bring greater flexibility and adaptability to your problem-solving when the time comes.

  3. Help others grow through each change. Change can be one of the greatest potential times for growth and advancement, both personally and professionally. Try to live out that message and help everyone on your farm see the truth in it as well. Encourage and challenge others to step up to the occasion, bring their creativity, and be open to try out new skills and ways of doing their jobs. Using change to bring your employees and family members increased personal development is an enormous opportunity that’s often overlooked or underutilized.

Farmers have found that getting some third-party perspective from our market advisors has helped ease their minds. Advisors can help farmer clients with planning and executing around marketing decisions and help keep them up to speed on the current rapidly changing grain market situation – and how it impacts their operation.

Get a free two-week trial of our marketing information service (MarketView Basic). Your free trial includes regular audio and video updates, technical analysis, recommendations and more. Learn more about our market advisor programs and offerings at www.waterstreetag.com.

About the Author(s)

Darren Frye

CEO, Water Street Solutions

Darren Frye grew up on an innovative, integrated Illinois farm. He began trading commodities in 1982 and started his first business in 1987, specializing in fertilizer distribution and crop consulting. In 1994 he started a consulting business, Water Street Solutions to help Midwest farmers become more successful through financial analysis, crop insurance, marketing consulting and legacy planning. The mission of Finance First is to get you to look at spreadsheets and see opportunity, to see your business for what it can be, and to help you build your agricultural legacy.

Visit Water Street Solutions

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