Farm Progress

Let’s talk about the future: Last in a series

Ideas to make your strategic planning a success.

Mike Wilson, Senior Executive Editor

December 29, 2017

1 Min Read
Illustration by Jon Krause

In parts one and two of this series we shared how one Indiana family struggled to come up with a succession plan for the family farm. We also offered tips on how to move that process along.

Check out Part 1. Don't miss Part 2

Here, we want to share some ideas to help you develop your farm’s strategic plan – something you should already have in place as you develop the succession, or transition plan.

According to Idaho rancher and planning expert Dick Wittman, consider including these materials when holding a strategic planning session:

  • copies of previous strategic planning session summaries that can serve as a baseline for updating discussions

  • past analyses of external environmental conditions (economic, political, environmental, farm policy, etc.)

  • analysis of business strengths, weaknesses, opportunities and threats (SWOT — if this was done in previous planning sessions, current session could re-examine past SWOTs and update input)

  • management assessment of governance elements and items needing attention (mission, vision, values, policy framework, organization and roles, planning, HR and evaluations, reporting processes, etc.)

  • background on current financial position and trends (It works best when this can be accomplished in a prior session, so the strategic planning discussions don’t become diluted with complex debates on finances.)

  • background on business baselines in each strategic area (This could include an in-depth discussion of previous goals set, strategies defined and progress made on strategic initiatives.)

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Dick Wittman, Idaho rancher and transition planning expert, will offer succession planning advice at the upcoming Farm Futures Business Summit, Jan. 18-19 at Coralville, Iowa.

About the Author(s)

Mike Wilson

Senior Executive Editor, Farm Progress

Mike Wilson is the senior executive editor for Farm Progress. He grew up on a grain and livestock farm in Ogle County, Ill., and earned a bachelor's degree in agricultural journalism from the University of Illinois. He was twice named Writer of the Year by the American Agricultural Editors’ Association and is a past president of the organization. He is also past president of the International Federation of Agricultural Journalists, a global association of communicators specializing in agriculture. He has covered agriculture in 35 countries.

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