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5 items for spring ‘game plan’ checklist

Consider business needs of operation before planting kicks into gear.

Darren Frye, CEO

March 25, 2019

3 Min Read
wutwhanfoto/iStock/GettyImagesPlus

Is your operation ready for planting season yet? When I ask this question, you might think about whether all relevant pieces of equipment are ready to go, if inputs are delivered and stored properly or if seasonal help has been found and trained.

You may be thinking about field plans – and what type of crop will be planted in each. Logistics are high on the list, of course, plus a close eye to the ground temperature and conditions in your fields and how the weather forecast is trending. Maybe you’re looking at the calendar, wondering when it will be “go time” for the 2019 planting season.

The playbook

Spring is a busy time on the farm. You only get one chance to put the crop in the ground and make sure it’s done right. There are lots of moving pieces and equipment – and people – to coordinate when you’re the one in charge.

Having plans in place for your operation’s fields, employees and machinery are key pieces for the busy season to run as smoothly as possible. I’ve even heard of farmers putting together a spring “playbook” of sorts for their operation – detailing instructions for each field, including what must be done and how. This manual might even include directions on how to get to each field if there are new employee who wouldn’t know field locations. This is vital information, for sure.

When it comes to the business side of your farm operation, some aspects might not seem quite as urgent compared with critical fieldwork and operations that must happen within a tight timeframe. But there are often important moving pieces here, too – so it’s key to also have a plan for how you’ll handle your farm’s business when spring is in full swing.

Five key pieces

Here are five major elements to consider as part of your spring business game plan.

  1. The books. The farm’s books can sometimes start falling a bit behind when everyone is engaged full steam ahead on the work of planting. Make sure things are up to date as much as possible going into the season and have clear processes in place for who is responsible for what aspects of the books.

  2. Financial updates and metrics. Keeping the books up to date is important because timely financial information will help you out with this piece. Keep your finger on the financial pulse of your operation by selecting and tracking a handful of key metrics that give you a sense of the health of your business.

  3. Grain marketing and merchandising plans. Get clear on your grain marketing and merchandising plans before the heavy lifting of planting begins. You can work with a market advisor to help get plans in place and who can keep an eye on the markets even when you’re busy with planting operations.

  4. Key business relationships. Plan to keep your lender, landlords and other key advisors updated. These won’t be in-person visits – they know you’re busy this time of year. You might schedule a brief phone call to check in and provide some updates on what’s happening with the business as well as share plans for the immediate future.

  5. Future business outlook and plans. During a busy season, it’s easy to get caught up in everything that needs to get done day to day. It’s good that you’re focused on that – it’s how things happen on the farm! But the farm leader also has responsibility for the “big picture” outlook of the operation and where it’s headed, so plan on some time to think about that.

 The opinions of the author are not necessarily those of Farm Futures or Farm Progress.

About the Author(s)

Darren Frye

CEO, Water Street Solutions

Darren Frye grew up on an innovative, integrated Illinois farm. He began trading commodities in 1982 and started his first business in 1987, specializing in fertilizer distribution and crop consulting. In 1994 he started a consulting business, Water Street Solutions to help Midwest farmers become more successful through financial analysis, crop insurance, marketing consulting and legacy planning. The mission of Finance First is to get you to look at spreadsheets and see opportunity, to see your business for what it can be, and to help you build your agricultural legacy.

Visit Water Street Solutions

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