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Finding our voice

From sustainability in a rice field to national farm policy, people in agriculture share core values but are still looking for unity.

Pam Caraway, Farm Futures executive editor

July 19, 2023

2 Min Read
A woman and a man holding a wooden representation of the American flag
The people are the gift. Louisiana rice farmer Christian Richard (right) presents USA Rice President Betsy Ward with a retirement gift from the Louisiana rice industry.Pam Caraway

Terns lifted off from the rice field, a raccoon hunched across the road and the sun dropped another few inches while Paul Johnson thought about his greatest challenge as a farmer. Maybe he had to think about sorting through many to choose one. 

Or maybe it was because no one thing stood out. The greatest joy, however, flashed across his face and his words flew: the people, other farmers, time with his family, farming with his four sons. 

When I left a job many years ago to come back to Farm Progress, my soon-to-be-former boss asked whether he could offer anything that would make me stay. Then he asked why not. 

Well, he had some good folks there. But agriculture is the only industry where I spend each and every day working with folks who have the same priorities in life that I do – faith, family, country. Nearly to a person. 

The drive home from that Louisiana rice field gave me time to ponder Paul’s answers. You see, the other answer was government policies. The challenge for farmers isn’t so much pesticide regulation, but it is H2A complexity, the black box of Commodity Reference Price setting and interference in export opportunities. 

Know what complicates successful resolution of those already complex issues? People. And sometimes it’s our friends, other farmers. Sure, our passion is a strength. It’s what keeps farmers on the land. Passionate people are going to fight for what they believe is right. But here’s the problem when we can’t agree on a way forward: we don’t give a straight answer to people in our state capitals and in this nation’s capital.  

USA Rice President and CEO Betsy Ward nearly made it through a brief speech on her pending retirement, set for Dec. 31. Then tears filled her eyes and she apologized for failing to unify the industry. 

“If we’re going to tackle these (Farm Bill issues) and other challenges, we have to be united,” Ward said. “We’re too small. We can’t be doing this.” 

She was speaking to rice folks. It was a message to the entire ag industry.  

Here’s why. A quick run through a Congressional Research Service report on the membership of the 118th Congress tells us a bunch are lawyers and a lot are “public servants” – which means they made a career of holding elected or appointed office, and that’s not always bad. A smattering of other professions is represented. No farmers. Those folks don’t know what the right answer is for agriculture. We must give it to them in one unified, simple answer. Maybe we can’t agree on everything, but let’s find our highest priority and sing that refrain over and over while we get the other verses right. 

It could be the best retirement gift Betsy receives. 

About the Author(s)

Pam Caraway

Farm Futures executive editor

Pam Caraway became executive editor of Farm Futures in 2024. She has amassed a career in ag communications, including leadership roles in editorial, marketing and public relations. No stranger to the Farm Progress editorial team, she has served as editor of former publications Florida Farmer and Southern Farmer, and as a senior staff writer at Delta Farm Press.

She started her writing career at Northwest Florida Daily News in Fort Walton Beach. She also worked on agrochemical accounts at agencies Bader Rutter and Rhea + Kaiser.

Caraway says working as an ag communications professional is the closest she can get to farming – and still earn a paycheck. She’s been rewarded for that passion and drive with multiple writing and marketing awards, most notably: master writer from the Agricultural Communicators Network, a Plant Pathology Journalism Award from the American Phytopathological Society, and the Reuben Brigham Award from the Association for Communication Excellence.

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