Dow AgroSciences announced July 26 a new name for its growing alfalfa business, Alforex Seeds. The new name is effective immediately.

The new Alforex Seeds will include all of Dow AgroSciences' alfalfa research and development and seed production operations, as well as the global licensing and private-label alfalfa businesses previously managed by Cal West and Dairyland Seed.

"This is a great development for hay, livestock and milk producers. The combined business backed by Dow AgroSciences will allow the development of new products and technologies that will help the forage producers," said Paul Frey, General Manager, Alforex Seeds

Company says new name highlights increased emphasis on alfalfa and forage products

Going forward, Dairyland Seed will continue to market and sell Dairyland-branded alfalfa seed through its dealer network. Also, Producer's Choice will continue to sell alfalfa and forage products for Alforex Seeds.

Dow AgroSciences in October, 2012 acquired Cal West Seeds, a leading supplier of alfalfa, clover and other crops to seed companies and growers in the U.S., Canada and 25 other countries around the world. The addition of Cal West Seeds expanded Dow AgroSciences' alfalfa business and strengthened its global forage business.