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Dr. Joe Jeffrey knows HHD live cattle handling demonstrations

For 27 years, Dr. Joe has entertained and informed at live cattle handling demos at HHD.

Curt Arens, Editor, Nebraska Farmer

December 15, 2015

3 Min Read

There is nothing like being first. Husker Harvest Days was one of the first farm shows in the country to introduce live cattle-handling demonstrations to the schedule. Today, live cattle handling at HHD, sponsored by Vesta, Minn.-based Rio Nutrition, is one of the show's most popular events.

According to legendary Lexington veterinarian and demonstration narrator, "Dr. Joe" Jeffrey, side-by-side comparisons of cattle chutes along with explanations by company representatives make the demonstrations useful to producers. Then, seeing the chutes in action as cattle are being processed helps producers make their own decisions about the chutes that work best for their operations.

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The 2015 show marks the 27th year of live cattle handing at HHD. Because of advances in processing chutes and equipment, the demonstrations run like clockwork, with pens and alleys designed for the safety of the audience, the cattle and chute operators.

Jeffrey has been a part of cattle handling at HHD since the beginning. Along with his experiences with cattle health as a veterinarian and working in the family beef operation, he also brings a form of downhome humor audiences truly enjoy. The concept for side-by-side chute comparisons and live-cattle handling developed around Jeffrey's kitchen table, in a discussion between Jeffrey and Tim Talbott, who worked for Big Valley.

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"It has been a lot of fun," says Jeffrey, who uses humor to engage and inform the audiences. "The real heroes of the demonstrations are the guys operating the chutes. The chutes have really improved," he says. "The greatest changes have been how strong the chutes are built today and how much safer they are for livestock and the handlers."

The first demonstrations were held under a rather small tent, with only two sets of bleachers, before a spacious permanent structure was completed in 1991. Located on Lot 860 in the Livestock Industry Building at the corner of Eighth Street and West Avenue, they have always been situated amidst livestock exhibits, breed association displays and beef related equipment and machinery.

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After the first year of demonstrations, Talbott filed a prophetic report, saying that cattle-handling had the potential to become a "major draw" for HHD. In fact, Talbott explained that more room would be needed in future years to accommodate an increased number of chute and animal health companies that would be involved, along with larger audiences. This prophecy has come to pass, with several sessions taking place before standing-room only audiences.

President of Rio Nutrition, Trevor Greenfield, says the demonstrations offer ranchers the opportunity to see equipment and livestock in action, under real conditions. "It's a good place for ranchers to see new ideas and some of the solutions manufacturers bring to the table," Greenfield says. "We bring most of our team to the show and we enjoy meeting ranchers face to face, so we can understand their needs, challenges and goals," he says. "That's our top priority."

So, don't miss the HHD demonstrations of chutes, vaccination and implanting devices, scheduled daily at 10 a.m. and 2 p.m.

Ralph Cornelius of Alda is carrying on a family tradition by providing cattle for the exhibition. Within the working facility complex, producers can also talk with sales representatives from the manufacturers of fencing, livestock panels, buildings and facilities, livestock waterers, feeding systems and haying equipment about their newest product lines.

About the Author(s)

Curt Arens

Editor, Nebraska Farmer

Curt Arens began writing about Nebraska’s farm families when he was in high school. Before joining Farm Progress as a field editor in April 2010, he had worked as a freelance farm writer for 27 years, first for newspapers and then for farm magazines, including Nebraska Farmer.

His real full-time career, however, during that same period was farming his family’s fourth generation land in northeast Nebraska. He also operated his Christmas tree farm and grew black oil sunflowers for wild birdseed. Curt continues to raise corn, soybeans and alfalfa and runs a cow-calf herd.

Curt and his wife Donna have four children, Lauren, Taylor, Zachary and Benjamin. They are active in their church and St. Rose School in Crofton, where Donna teaches and their children attend classes.

Previously, the 1986 University of Nebraska animal science graduate wrote a weekly rural life column, developed a farm radio program and wrote books about farm direct marketing and farmers markets. He received media honors from the Nebraska Forest Service, Center for Rural Affairs and Northeast Nebraska Experimental Farm Association.

He wrote about the spiritual side of farming in his 2008 book, “Down to Earth: Celebrating a Blessed Life on the Land,” garnering a Catholic Press Association award.

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