In March we told you about CropX, an agricultural analytics startup that is focused on reducing water use by as much as a third from pivot irrigation through a soil monitoring software system. Moisture sensors placed in the field connect to the web and alert you, through a mobile app, when the field needs water. This year, the sensors have been redesigned to make them easier to place them in the ground.
The new sensor, which screws into the ground, can be installed in less than four minutes compared to 20 minutes it took before. The retail price is $380/sensor with an annual subscription that starts at $220/sensor. You can see a video of how the whole process works here.
As we reported in March in the article Betting Big, CropX has attracted funding from some big ag companies, including Bayer, and, more recently sensor providers Robert Bosch Venture Capital and Flex, with the end goal of making irrigation a completely automated process. CropX says it plans to use the strategic partnerships to accelerate product development and rapidly expand market adoption. Learn more at cropx.com.