Indiana's Family of Farmers recently invited several bloggers to go on grocery store tours with a registered dietician and farm women bloggers. The goal was to help them more understand where their food comes from and help with buzz words on labels.
Kim Galeaz, an Indiana-based Registered Dietitian, toured several different grocery stores with the group. She was able to make the grocery store a less intimidating place to make decisions regarding family meals and health.
She led the group through the aisles, debunking myths and sharing tips on how to decipher marketing labels from nutrition labels. At the same time, the farm women bloggers were able to answer questions and share knowledge about how food is raised and livestock is cared for while on the farm.
"I heard coconut oil is healthier, is that true?"
"Is the added fiber in my cereal what I really should be looking for?"
"Should I be avoiding high fructose corn syrup?"
"Is it important for me to buy gluten-free beef?"
Galeaz answered numerous questions, shedding a new light on marketing campaigns and how they make us feel one option is better than another. It's important to read nutrition labels if you ever are in doubt, simply reading marketer's claims don't always tell the whole story.
With her constant mantra of moderation, Galeaz encouraged the bloggers and their readers to enjoy their quest to feed their families. But she emphasized balance as well, by seeking out the nutritional benefits of the foods their families love while still including some occasional treats with a regular diet of nutrient rich foods.
Galeaz and the farmers were able to talk with the bloggers about hot buzzwords like local, organic, all natural and what those labels mean to today's average consumer. Discussions on subjective claims vs. regulated terms followed and Galeaz ended the tour by sending the bloggers resources to help them and their readers learn more from credible sources.
The opinions of Jennifer Campbell are not necessarily those of Indiana Prairie Farmer or the Penton Farm Progress Group.