George Crave of Waterloo, Wis., and Becky Levzow of Rio, Wis., are among 12 dairy producers appointed to the USDA’s National Dairy Promotion and Research Board. Crave will serve a three-year term, while Levzow was reappointed to a second term.
Other Wisconsin dairy farmers serving on the board include Connie Seefeldt of Coleman, Evan Hillan of Ladysmith, and Randy Roecker of Loganville.
The National Dairy Promotion and Research Board is composed of 36 dairy farmers representing 13 regions of the U.S. Members of the board coordinate promotion, research and nutrition education.
The board was first authorized in 1983 to design programs that strengthen the dairy industry’s position in domestic and foreign markets.
According to Dairy Management Inc., since the dairy checkoff began in 1983, per-person dairy consumption has grown by 73 pounds. The average person in the U.S. eats about 650 pounds of dairy (milk equivalent, milkfat basis) per year — the same amount that was consumed in 1960.