Farm Progress is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Serving: United States
Corn+Soybean Digest

Weather Gets Personal With My-Cast5

Personalized weather information is available on mobile phones with My-Cast5 from Digital Cyclone. The newest version of My-Cast offers on-demand, 24/7 weather intelligence including animated NEXRAD color radar, virtual real-time storm and lightning tracking, hour-by-hour and extended forecasts, and more – all centered around the user’s immediate or chosen locations. My-Cast also delivers “always-on,” localized alerts by paging the user’s phone anytime severe weather is entering their area.

America's weather is becoming more severe and potentially deadlier than ever. Hurricanes, from Katrina to Rita and Wilma, sparked more deaths and destruction in 2005 than the previous 10 years combined. Hurricane Epsilon marked 26 named tropical storms and hurricanes in a record-shattering season that also produced the most catastrophic Category 5 storms ever recorded. Since 1995 the number of hurricanes has doubled, and meteorologists studying this cycle predict up to another 20 years of elevated weather threats for approximately 85 million U.S. coastal residents.

New lightning, alerting and storm tracking features make My-Cast a valuable weather information tool for consumers. StormWatch plots and continuously updates the predicted path of tornados, storms, flooding and hurricanes on area maps with flashing graphics and advisories from the National Weather Service. With the new Weather Alerts feature enabled, users are notified of developing storms and alerted to lightning strikes within 20 miles of their location in less than 60 seconds. Cloud-to-ground strikes are plotted in time-lapse to within one-tenth mile and displayed virtually as they occur.

Other features include NEXRAD radar loops that show the speed and direction of approaching weather, visible and infrared satellite imagery, plus hourly and extended forecasts up to seven days. Users can zoom into and pan across high-resolution weather maps centered on any location in the continental U.S. Favorite locations can be saved and new locations easily added. With GPS-enabled phones, location-aware My-Cast delivers information for the precise current location of the user automatically.

My-Cast5 is a low cost subscription service available on all major carriers with data plans including Cingular, Sprint/Nextel, Verizon, Alltel, Southern LINC and Midwest Wireless, with more being added. More information on My-Cast and free personalized web weather is available at, or call 952-974-3300.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.