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Almond Board webinars introduce new website

The new site will serve the California almond industry, food and health professionals, global trading partners and consumers in key markets around the world.

Farm Press Staff

July 6, 2020

2 Min Read
Almonds growing
The Almond Board of California's newly redesigned website offers best-practices tips for growers.Almond Board of California

The Almond Board of California will host a series of webinars on Wednesday to introduce its newly designed website, which will serve growers and handlers as well as food and health professionals, global trading partners and consumers in key markets around the world.

The board will hold three 30-minute webinars to demonstrate the site’s functionality and layout for grower, processor and media audiences. Those interested in attending a webinar can visit Almonds.com/Events for more details and to RSVP.

"We began the process of overhauling Almonds.com with input from industry members, consumer product companies who use almonds, and other frequent visitors to the site, including health professionals and media," said Daren Williams, senior director of Global Communications at the Almond Board.

"This website redesign guides each user – from almond growers to curious consumers – to the information they’re seeking and entices them to dig deeper," Williams said in a news release. "Our goal was to create an experience that engages visitors and fuels their passion for almonds."

Among its features, the site's Almond Industry tab details all the information growers need to produce almonds in better, safer, and healthier ways, including a downloadable version of ABC’s Good Agricultural Practices, instructions on how to optimize irrigation and nutrient management, and information for growers who are new to the industry.

Visitors will also find information on the Almond Orchard 2025 Goals and California Almond Sustainability Program, as well as timely news to guide decision making.

Similarly, the Tools and Resources tab displays grower tools, an industry directory and crop reports in a clear and concise manner. Each month, processors and allied industry can visit the Crop Reports page to see key figures from the recent Position Report positioned prominently for a quick read, in addition to Land IQ’s Spatial Acreage Maps and USDA’s Objective Report.

The objective report will be released tomorrow, July 7, and uploaded here.

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