Star of the West Milling Co. customers will have a new suite of tools to help optimize sustainability and profitability, as the company recently announced it has joined the Truterra network, which was launched by Land O’Lakes in 2016.
Growers working with Star of the West sustainability projects will have access to the Truterra Insights Engine, a sustainability tool allowing growers to generate a stewardship baseline for every field and then predict and measure the effect of implementing specific conservation practices on both the environment and their profitability.
Star of the West will work with interested growers across their footprint to document practices and then unlock insights about fields to evaluate and implement conservation practices to better achieve agronomic and economic goals. Growers retain ownership of their data at all times.
“We look forward to working with growers across our different geographies to identify potential opportunities for their farms while also partnering with our food processing customers,” says Keith Martus, vice president of agronomy at Star of the West.
Using the Truterra Insights Engine can help growers determine if they qualify for opportunities to earn money by improving their stewardship. One example of this is with Truterra’s carbon program, which helps growers generate and sell carbon credits to private-sector buyers.
Other examples of opportunities are specific to Star of the West and depend on the food customer and grower geography. One new example for Star of the West growers is a partnership with The Nature Conservancy, which focuses on Michigan wheat and sustainable or regenerative practices being added to the farm. These growers will use Truterra to show and track the improvements the new practices are making to their fields.
“Right now, our focus is on wheat, but we continue to work to develop projects and partners,” says Lisa Woodke, sustainability director for Star of the West. “Whether future developments include different crops, new customers or simply current customers asking for more specific data, we are excited to bring these opportunities to our growers.”
Participating in current and future offers requires data, and getting started with the Truterra Insights Engine is a great way for growers to be ready to take advantage of new revenue streams as they emerge.