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Widget Gives Consumers Easy Way To Ask Food Questions

Widget Gives Consumers Easy Way To Ask Food Questions

Tool can be hosted on blogs and websites, giving consumers access to answers about food from several locations

The Center for Food Integrity's www.bestfoodfacts.org site on Monday released a new widget designed to help consumers get answers to their questions about food.

The widget allows readers to submit food questions from host sites directly to experts who provide credible and balanced answers, CFI says.

The www.bestfoodfacts.org site itself features more than 150 university-based food system experts who offer food answers in blogs, infographics, podcasts and videos.

"Today's consumers are asking more questions about food: Is organic healthier? Should I eat GM foods? Are there antibiotics in my meat?" said Roxi Beck with Best Food Facts. "They want balanced information to make informed choices."

Widget can be hosted on blogs and websites, giving consumers access to answers about food from several locations

Beck says with the new widget, Best Food Facts provides organizations, companies, associations, bloggers and others with a tool their readers can use to access information.

CFI's mission is to build consumer trust and confidence in today's food system. The Best Food Facts website tracks trending topics and solicits questions from readers, providing feedback on issues in the news. Anyone can submit questions and receive expert responses within as few as 24 hours.

The new Best Food Facts widget can be embedded on websites in both horizontal and vertical formats. Instructions to embed the widget can be found at www.bestfoodfacts.org/ask-an-expert. For additional information, contact Roxi Beck at roxi.beck@bestfoodfacts.org.

Source: CFI

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