Farm Progress is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

New video teaches cattle handling, animal transportation techniques

New video teaches cattle handling, animal transportation techniques
Merck Animal Health releases educational cattle transportation and animal handling video as part of CreatingConnections program

Merck Animal Health on Thursday released an educational video about cattle shipping and transportation as part of its CreatingConnections program – designed to help producers better understand cattle behavior and use that knowledge to help reduce stress, improve cattle reproduction and foster stronger immune responses.

The first video in the series presents a practical look at low-stress handling techniques that capitalize on beef cattle's natural behaviors. It also illustrates how to move cattle calmly from the feedyard pens, through the chute, onto the trailer and unloading at the packing plant – utilizing a philosophy based on communication with the animals.

Dave Baker delivers cattle for auction at the Fairview Sale Barn on Aug. 2, 2012, in Fairview, Ill. (Photo by Scott Olson/Getty Images)

Related: Beef Producers' Guide to Planning for Profit in 2015

"The CreatingConnections program and this video in particular are designed to expand the understanding of how human and cattle interactions affect animal health and well-being," said Paulo Loureiro, D.V.M., Merck Animal Health. "Through calm, confident movements, a handler creates a positive experience for the cattle, which builds trust. As a result, the cattle are easier to handle, diagnose and manage, which makes interactions safer for the animal and the handler."

Understanding cattle behavior
The key to effectively moving, loading and transporting cattle is to use the animal's natural behaviors and instincts.

"If cattle are relaxed, content and confident, they will move easily," said Tom Noffsinger, D.V.M. Noffsinger walks video viewers through the process with a practical narrative.


In the video, Noffsinger explains:

• How to move slowly to guide cattle out of a pen, working with the group's voluntary flow and follow-the-leader instincts.

• Once in the chute, how to apply gentle pressure and calm motion to keep cattle at the front moving forward.

• The important role that a truck driver plays, and tips for a successful, low-stress transport.

"It is important that we continue to educate our industry and embrace the techniques that will help ensure cattle are comfortable and experience low stress because how cattle are handled can impact their health, performance and carcass quality," Noffsinger said.

"For example, we know that low-stress cattle handling and stockmanship greatly impact innate immunity and an animal's resistance to disease."

Real-world application
Shot on location at Kuner Feedyard in Colorado, part of JBS Five Rivers Cattle Feeding, LLC., the video reflects a real-world setting and typical interactions between market-ready cattle and handlers on moving day.

Related: Sign-up open for Beef Quality Assurance transport symposium

"By integrating the handling techniques outlined in the video, we have reduced stress levels among the cattle and the handlers. It requires fewer handlers to move and load a pen of cattle, making it a safer, more satisfying experience," said Mike Thoren, CEO of Five Rivers. "With the help of continuing education programs like CreatingConnections, we are able to drive home the importance of stockmanship to employees across all phases of the Five Rivers system."

View the video at

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.