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Alliance Aims to Tell Ag's Story

Alliance Aims to Tell Ag's Story
U.S. Farmers & Ranchers Alliance pulls together a wide range of groups to make sure the public hears all the facts.

Twenty-three national farm and food organizations have formed an alliance to help today's U.S. food production system build consumer trust. The U.S. Farmers and Ranchers Alliance will also maintain and enhance the freedom of American farmers and ranchers to operate in an economic, sustainable and responsible manner.

Those groups came together to form the alliance at a meeting in St. Louis on Oct. 12 and agreed to form a long-term, coordinated campaign by uniting together to reach out and tell the true story of agriculture. The USFRA announced its formation and vision during a press conference Thursday at the National Association of Farm Broadcasting Convention in Kansas City, Mo.

The USFRA Board of Directors met last Friday, Nov. 5, 2010 and elected the inaugural USFRA Executive Committee. American Farm Bureau President Bob Stallman was chosen to chair the committee. Others elected by their peers include the United Soybean Board's Phil Bradshaw as vice chairman; National Corn Growers Association's Bart Schott as secretary; National Pork Board's Dale Norton as treasurer; and United Egg Producer's Gene Gregory and National Cattlemen's Beef Association's Forrest Roberts as at-large members.

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