Farm Futures logo

United Soybean Board working to grow market share globally.

December 20, 2017

1 Min Read
yelena yemchuk/ThinkstockPhotos

The 2016-17 soybean marketing year marked the second year in a row that exports exceeded 60% of U.S. soybean production. According to the U.S. Census Bureau, U.S. soybean farmers exported a record 2.6 billion bushels of U.S. soy and soy products, valued at over $28 billion during the last marketing year. 

“Soy production is growing worldwide and end users have choices,” says Derek Haigwood, soybean farmer from Newport, Arkansas, and director on both the United Soybean Board and the U.S. Soybean Export Council. “To position the U.S. as a preferred supplier, we need to differentiate our product and farming practices to customers around the world.” 

Global economic growth is increasing demand for soy worldwide. To maintain and grow market share globally, the soy checkoff is making investments in areas where U.S. soybean farmers have the greatest opportunity to differentiate their product. More specifically, the checkoff is focused on growing sustainable soybeans that produce better quality meal and oil for end users.

“While exports are rising, U.S. soybean farmers can take even more market share if we differentiate ourselves in the global marketplace,” says Haigwood. “Improvements to meal and oil will help us keep a strong foothold in these crucial overseas markets.”

Source: United Soybean Board

Subscribe to receive top agriculture news
Be informed daily with these free e-newsletters

You May Also Like