Max Armstrong shares insight on the idea of "telling the farm's story" and while some may be tired of hearing it, he notes that the idea remains important. He observes that some things farmers do aren't always seen the same way as farmers intend. He looks at one hashtag that may be seen as a negative.

Farm Progress America is a daily look at key issues in agriculture. It is produced and presented by Max Armstrong, veteran farm broadcaster and host of This Week in Agribusiness.

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