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Max Armstrong looks at the benefits, and risks, of direct farm marketing

February 4, 2021

Max Armstrong shares a report from Michigan State University showing that direct farm marketing saw a big increase during the pandemic. The university reports that this could grow more in 2021. The Animal Agriculture Alliance issues a warning regarding visitors who come to the farm as some vegan and anti-animal groups are using the opportunity to get on farms. Max offers some times from the alliance for farmers who engage in direct marketing.

Farm Progress America is a daily look at key issues in agriculture. It is produced and presented by Max Armstrong, veteran farm broadcaster and host of This Week in Agribusiness.

Image: Hauged/iStock/Getty Images Plus

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