Topcon Positioning Group is starting a new initiative dedicated to helping farmer’s better control, manage and maximize the value of the data they collect every day in the fields.

Under the new Agricultural Data Coalition (ADC) program, the goal is to build a national online repository where farmers can securely store and control the information collected by their tractors, harvesters, aerial drones and other devices.

Over time, that data can then be scrubbed, synced and transmitted in an efficient and uniform way to third parties — including researchers, crop insurance agents, government officials, farm managers, input providers or any trusted advisor the farmer chooses.

Topcon Positioning Group planned and coordinated with multiple organizations and universities including two other major manufacturers, AGCO and CNH Industrial, to create ADC.

Farmers interested in learning more about data collection, and organizations interested in joining ADC’s efforts, should visit AgDataCoalition.org. 

Topcon Positioning Group is headquartered in Livermore, Calif. Topcon manufactures and distributes precise positioning products and solutions for the global surveying, construction, agriculture, civil engineering and other markets.