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Enter Farmmee, an app that’s designed to connect farmers and employees, and farmers with other farmers.

Holly Spangler, Senior Editor, Prairie Farmer

August 19, 2022

1 Min Read
silhouette of 2 combines at sunset
CONNECT: Molly Woodruff says the goal of the Farmmee app is to connect farmers when they need it most. Holly Spangler

Ask a farmer what their biggest harvest headache is right now, and odds are good they’ll say it’s labor. Hands down.

That’s what Molly Woodruff, Cindy Rockwell and Becky McCrea learned back in 2020 when they did a little market research — or in other words, talked to farmers. The three Iowans, including a farmer, former farm kid and crop insurance expert, wanted to launch an agricultural app, so they asked farmers what they needed. The answer? They want help connecting with each other.

The result is Farmmee.

“The gist is to connect farmers with other farmers, to maximize equipment usage or for farmhand help,” says Woodruff, CEO of Farmmee.

She acknowledges it’s almost like a digital help-wanted ad. You start off by selecting “I need help” or “I can provide help.”

Farmers can list what they need, whether that’s someone to run a grain cart in the fall or a custom hay baler in the summer. They can select the service they need, from agronomist, baling, broker, combine, dozing, custom field work, drone, spraying, farmhand, hauling, mowing and more. The app posts the request.

People looking for a job or to share equipment or services can post as well. Then the app matches them up. 

It’s free to create a listing, and $10 if you make a match. Woodruff says they have listings in 23 states, mostly concentrated in the Midwest.  

“We see it as a way to help connect farmers across the board as we move to more of a technology-based era,” she says.

Farmmee is available for Android, iPhone and iPad.

About the Author(s)

Holly Spangler

Senior Editor, Prairie Farmer, Farm Progress

Holly Spangler has covered Illinois agriculture for more than two decades, bringing meaningful production agriculture experience to the magazine’s coverage. She currently serves as editor of Prairie Farmer magazine and Executive Editor for Farm Progress, managing editorial staff at six magazines throughout the eastern Corn Belt. She began her career with Prairie Farmer just before graduating from the University of Illinois in agricultural communications.

An award-winning writer and photographer, Holly is past president of the American Agricultural Editors Association. In 2015, she became only the 10th U.S. agricultural journalist to earn the Writer of Merit designation and is a five-time winner of the top writing award for editorial opinion in U.S. agriculture. She was named an AAEA Master Writer in 2005. In 2011, Holly was one of 10 recipients worldwide to receive the IFAJ-Alltech Young Leaders in Ag Journalism award. She currently serves on the Illinois Fairgrounds Foundation, the U of I Agricultural Communications Advisory committee, and is an advisory board member for the U of I College of ACES Research Station at Monmouth. Her work in agricultural media has been recognized by the Illinois Soybean Association, Illinois Corn, Illinois Council on Agricultural Education and MidAmerica Croplife Association.

Holly and her husband, John, farm in western Illinois where they raise corn, soybeans and beef cattle on 2,500 acres. Their operation includes 125 head of commercial cows in a cow/calf operation. The family farm includes John’s parents and their three children.

Holly frequently speaks to a variety of groups and organizations, sharing the heart, soul and science of agriculture. She and her husband are active in state and local farm organizations. They serve with their local 4-H and FFA programs, their school district, and are active in their church's youth and music ministries.

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