Wisconsin Agriculturist Logo

Dispute involved promotional claims about alfalfa varieties with reduced lignin.

Compiled by staff

July 19, 2018

1 Min Read
brian brown/ThinkstockPhotos

Forage Genetics International, LLC, and Alforex Seeds, LLC, have resolved their dispute concerning the advertising of certain varieties of alfalfa seeds.

Forage Genetics International filed suit against Alforex Seeds alleging that Alforex had made false and misleading claims in its advertising and promotional materials, specifically that Alforex promoted its Hi-Gest alfalfa as a low-lignin variety that is comparable to FGI’s HarvXtra varieties containing the reduced-lignin trait.

Terms of the settlement were not disclosed. 

However, with the resolution Alforex, Dairyland Seed and Mycogen will not only continue to sell Hi-Gest alfalfa varieties, they will also add alfalfa varieties that contain FGI’s HarvXtra and Roundup Ready traits to their product offerings. FGI says this will broaden grower access to HarvXtra and Roundup Ready alfalfa technology.

About HarvXtra

FGI’s HarvXtratechnology delivers a reduction in lignin when compared to any variety available in the market. Research supports that the lignin modification in HarvXtra represents a material advance in alfalfa forage quality beyond what is currently possible with conventional breeding, giving alfalfa growers an opportunity for improved forage quality. FGI’s HarvXtra trait stack combines this reduction of lignin content and composition with Roundup Ready technology for improved weed control.

Source: Forage Genetics International

Subscribe to receive top agriculture news
Be informed daily with these free e-newsletters

You May Also Like