Farm Industry News

Texas State Fair is often a hotbed of new pickup rollouts. Ram continues tradition with a new truck for all, and one only for Texans

Willie Vogt

September 28, 2017

9 Slides

The venerable pickup truck has been getting new duds as the big workhorse makers strive to get more of your business. The customization of trucks with different specialty packages are getting more common, and popular. Ram Trucks has long done that with its machines offering Power Wagons and interesting color schemes for years.

This week at the Texas State Fair, Ram is rolling out two new editions – one for all and one for Texas alone.

The new Laramie Longhorn Southfork Edition is available in both 1500 and 2500 trim. The Laramie Longhorn is already the reigning Texas Auto Writers Association Luxury Pickup of Texas, but this newest upgrade in the Southfork edition is kicking it up a notch. The new trucks get added luxury, tech and refinement.

The Laramie Longhorn Southfork edition is available on Ram 1500/2500/3500 4-by-2 and 4-by-4 Crew Cab, Mega Cab, long and short box trucks. Ram 1500 Laramie Longhorn Southfork edition has a suggested list price that starts at 51,220 plus a $1,395 destination charge. Suggested list for the Ram 2500 edition is 55,620 plus $1,395.

Check out more information about these trucks in the gallery.

Another truck on display, but one that you only buy if you're in Texas, is the Ram Heavy Duty Lone Star Silver Edition. Available in the 2500/3500 4-by-2 and 4-by-4 Crew Cab trucks, the Lone Star Silver truck has a few engine choices. You can pick from the 5.7-liter Hemi V-8; 6.4-liter Hemi V-8 or the 6.7 liter Cummins inline 6 with torque that tops 930 pounds-feet. Price is $46,130 including the destination charge.

The Heavy Duty version joins what Ram calls the popular Ram 1500 Lone Star Silver Edition. There are some premium upgrades too from a luxury grille and added chrome to 20-inch wheels and front two hooks. You can learn more in the gallery too.

About the Author(s)

Willie Vogt

Willie Vogt has been covering agricultural technology for more than 40 years, with most of that time as editorial director for Farm Progress. He is passionate about helping farmers better understand how technology can help them succeed, when appropriately applied.

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