One of the challenges facing modern agriculture is lack of knowledge about how much has changed on the farm. Understanding the increased sustainability of agriculture and how farmers are raising more bushels with less inputs is important. And it’s a message that the world’s movers and shakers need to hear. And Erin Fitzgerald got that chance recently.

Fitzgerald is CEO of U.S. Farmers and Ranchers in Action, a group invited to be part of the annual – though pandemic delayed – World Economic Forum event in Davos, Switzerland. This gathering of world leaders, financial executives and dozens of organizations is where big ideas often take root. For Fitzgerald it was her chance to share the story of agriculture and what’s needed to feed the world.

During her conversation in this episode of Around Farm Progress, she discusses the challenges of being part of the event, of sharing the story of agriculture and how she networked in Switzerland to keep farmers top-of-mind for this group. The action is the start of a global conversation that Fitzgerald says will continue.

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