92% of certified organic produce available at farmers’ markets is competitively priced (within a 10% price range) of the same items found at retail stores. That includes apples, broccoli, carrots, chard, kale, lettuce, raspberries, summer squash, tomatoes and zucchini. But 8% aren’t, especially blueberries.

89% of local, certified organic produce at farmers’ markets proved to be competitively priced, including carrots, chard, garlic, lettuce, summer squash, tomatoes and zucchini. The key word here is “local”.

45% of non-organic local produce at farmers’ markets proved to be price-competitive, including apples, carrots, cucumbers, kale and tomatoes.

57% of local meat and proteins at farmers’ markets are competitively priced with the same items at retail establishments, including eggs, ground beef, ham and sirloin beef. But another 43% were not, including ground pork, pork chops and pork loins.

When comparing local products, farmers’ market prices are competitive a majority of the time. In some cases, local products available at farmers’ markets are actually less expensive than the same local products at retail establishments. 

66% of items less expensive at farmers’ markets than retail establishments include chard, garlic, lettuce, summer squash, tomatoes and zucchini.

Public access to anonymous contemporary fruit, vegetable, poultry, egg and meat pricing

National and regional comparisons of farmers’ market pricing data available on a weekly basis

Local foods data to support more accurate support for setting federal insurance rates and access to loan opportunities for food producers

Assistance to farmers and vendors in competitively pricing produce

Helping farmers’ markets assess product price competitiveness against conventional grocery stores, food coops and other food vendors