indiana Prairie Farmer Logo

Ag information company acquires second company

Beck Ag specializes in helping you connect with peers to share business ideas and experiences.

Tom Bechman 1, Editor, Indiana Prairie Farm

January 28, 2016

2 Min Read

Fifty years ago, your grandfather probably never dreamed one of the best uses of a farmer’s time could be conversing with other farmers and ag business professionals. Back then, brawn often seemed more important than brainpower when there were barns to clean and seed to move bag by bag.

Beck Ag has proven for nearly 20 years that there is power in learning from each other. The company markets the ability to bring people together. If you aren’t familiar with the company, visit beckag.com and learn how you can connect with peers, including farmers, ag business people, marketers, and more, without investing lots of time in the process.

ag_information_company_acquires_second_company_1_635895749301062866.jpg

To make their service stronger, Beck Ag acquired Adayana ABG, an Indianapolis, Ind., based company founded in 1979. Adayana is billed as a highly respected institution in the global ag industry. It focuses on strategy and management consulting and specializes in learning solutions delivery.

“This acquisition enhances our ability to bring more comprehensive solutions to our clients, to measurably impact their business results,” says Stephanie Liska, Beck Ag president and CEO. She sees the acquisition adding depth in strategic consulting to what Beck Ag is already good at - bringing farmers and industry professionals together. It will also allow them to develop more expertise in the field of ‘learning management solutions.’

Beck Ag has been moving in the direction of providing more insights and solutions over the past three years. Spokespersons say the company, prior to this acquisition, has made significant investments in three areas: market instruction; market intelligence, through Ag IQ customer data solutions; and through AgInsight, which focuses on market research solutions.

According to Beck Ag spokespersons, dozens of seasoned professionals now associated with Adayana ABG will join existing professionals at Beck Ag to strengthen the company’s stable of experts.

About the Author(s)

Tom Bechman 1

Editor, Indiana Prairie Farm

Tom Bechman is an important cog in the Farm Progress machinery. In addition to serving as editor of Indiana Prairie Farmer, Tom is nationally known for his coverage of Midwest agronomy, conservation, no-till farming, farm management, farm safety, high-tech farming and personal property tax relief. His byline appears monthly in many of the 18 state and regional farm magazines published by Farm Progress.

"I consider it my responsibility and opportunity as a farm magazine editor to supply useful information that will help today's farm families survive and thrive," the veteran editor says.

Tom graduated from Whiteland (Ind.) High School, earned his B.S. in animal science and agricultural education from Purdue University in 1975 and an M.S. in dairy nutrition two years later. He first joined the magazine as a field editor in 1981 after four years as a vocational agriculture teacher.

Tom enjoys interacting with farm families, university specialists and industry leaders, gathering and sifting through loads of information available in agriculture today. "Whenever I find a new idea or a new thought that could either improve someone's life or their income, I consider it a personal challenge to discover how to present it in the most useful form, " he says.

Subscribe to receive top agriculture news
Be informed daily with these free e-newsletters

You May Also Like