January 14, 2010
[video: id=streamhoster-http://web18.streamhoster.com/pentonmedia/penton/tbiggerstaff/28ce89bc-e820-43c4-87cc-bbf835befa9b.flv, thumb=http://web18.streamhoster.com/pentonmedia/penton/tbiggerstaff/633990577553275389.gif]
Outdoor apparel manufacturers have taken to bashing cotton fabrics, claiming that they’re not well-suited for hiking, biking and other recreational activities. Not one to take criticism of cotton laying down, Cotton Incorporated is fighting back with its new Storm Denim Technology. Here, Mark Messura, Cotton Incorporated executive vice president, describes the features of garments made from fabric treated with the new technology developed with producer research and promotion funds. Messura’s comments came during a media briefing at the Beltwide Cotton Conferences in New Orleans.
You May Also Like
Current Conditions for
Enter a zip code to see the weather conditions for a different location.
Strong sales lift corn pricesJan 18, 2023
Lawmakers target black vulturesNov 30, 2023
Export Report: A bullish round of resultsNov 30, 2023
USDA exports – China buys soybeans, November 30, 2023Jan 19, 2023