Nestle Purina PetCare will work alongside Land O'Lakes SUSTAIN, the sustainability solutions business of Land O'Lakes, Inc., to help farmers improve their sustainability. The two will use the Truterra Insights Engine, an on-farm conservation management platform, to help farmers benchmark their on-farm stewardship practices and identify areas of improvement.
"This initiative unlocks new capacity for farmers and their trusted ag retail advisors to quantify the benefits of current practices on the farm, and identify potential improvements that balance both environmental benefits and farm economics," said Matt Carstens, senior vice president of Land O'Lakes SUSTAIN.
Under the new program, Nestlé Purina is supporting conservation practices on farms surrounding the company's Davenport, Iowa, and Clinton, Iowa, production facilities. Working together with local agronomy retailer Innovative Ag Services, farmers will benchmark current practices and environmental impact on a field-by-field and acre-by-acre basis.
Farmers will use the information to model both the potential environmental and economic impacts of various conservation practices. The initiative aims to support long-term conservation and productivity on farms and quantify the impact of conservation practices across many areas – nitrogen efficiency, erosion, soil quality, GHG emissions and carbon sequestration.
This announcement closely follows Nestlé's commitment to climate action and the company joining the 'One Planet Business for Biodiversity' coalition dedicated to scaling up regenerative agriculture practices to protect soil health.