by Ryan Brodersen

The U.S. pork industry has always been a vital part of American agriculture. As a pork producer in Nebraska and LEAD 33 graduate, I’ve witnessed firsthand the challenges and opportunities that have shaped our industry over the years.

From fluctuating market prices to evolving consumer demands and the constant need for improved biosecurity, the landscape of pork production is ever-changing. Yet, despite these challenges, our industry remains resilient, innovative and committed to producing high-quality pork that feeds millions of people around the world

Two of the biggest challenges in the industry remain biosecurity and consolidation. The threat of diseases like porcine reproductive and respiratory syndrome and African swine fever have underscored the importance of maintaining stringent biosecurity measures on our farms.

While the U.S. has thus far been spared from major ASF outbreaks, the risk remains high, particularly as global trade continues to increase.

Consolidation in industry

We are now facing another round of consolidation in the pork industry. This is something that I hoped I wouldn’t have to see, but all one must do is check the online marketplaces, and the amount of hog equipment for sale is staggering. The market is broken and has been for years.

Related:Ag education essential at every age

Producers must find ways to protect their risk with marketing or explore direct-to-farm marketing or niche markets that are growing by the day. Sadly, the opportunities in traditional pork production today are almost nonexistent for small independent producers.     

Sustainability means many things, but weathering the economic storms of the livestock industry is key to a farm’s long-term viability. To protect this investment, diversification and willingness to think outside the box are key.

There are many opportunities out there for producers who don’t mind trying something new and have the desire to still raise livestock and be profitable without the risk of the commodity market, which in today’s world might not be a risk worth taking.

New markets

On our farm, we raise pigs in accordance with the growing consumer preference for naturally and humanely raised pork without antibiotics. And for almost 20 years, we’ve had a contract with Niman Ranch, a niche meat company that pays a premium for hogs raised in accordance with its standards.

The Niman Ranch contract offers a price guarantee that’s above the commercial hog market price, giving producers financial security in a business that’s notorious for its ups and downs. In addition, the Niman Ranch husbandry standards align with the way we prefer to raise our hogs, in bedded hoop barns, allowing both producers and the pigs to get fresh air and sunlight.

Related:Celebrate opportunities in dairy

These hoop barns are far less capital intensive than a confinement building, allowing for measured, sustainable growth and, most importantly, more sustainability financially. This allows for opportunity for smaller and young producers looking to get into or stay in pork production.

Role of Nebraska LEAD

Reflecting on my journey in the pork industry, I can’t overstate the impact that the Nebraska LEAD program has had on my career and leadership development. The program provided me with a deeper understanding of the agricultural landscape, both within the U.S. and globally. It equipped me with the tools and knowledge necessary to navigate the complex challenges we face as producers.

More importantly, Nebraska LEAD helped me develop a network of peers and mentors who have been instrumental in my growth as a grain and livestock producer. The leadership skills I honed through the program have enabled me to take on more active roles within agriculture and my community.

While the U.S. pork industry faces significant challenges, it is also a time of great opportunity for those with open minds and willingness to think outside the box. I am proud to be part of an industry that is committed to innovation, sustainability and producing high-quality pork.

The Nebraska LEAD program has been a cornerstone of my success, shaping my career and leadership within the pork industry and ensuring that I can continue to contribute to its future.

Brodersen is a graduate of LEAD 33.